In the light of advertising industry's growing shift toward attention as the core performance metric, Viomba and Nexd are happy to announce a partnership with a plan to integrate creative production ...

In today’s digest, we cover Google launching Offerwall to boost publisher revenue, IAB launching a framework to standardise gaming ad metrics, Apple changing EU App Store terms with a new fee ...

In the US, the Federal Trade Commission (FTC) has weighed in on one of the ad industry's biggest deals of the year. It ...

GoWit, the leading commerce and retail media ad tech platform in the EMEA region, has partnered with Goldbach Group, the most ...

Digital Matter, a leading advertising network in the Baltics, offers access to top publishers across Lithuania, Latvia, and ...

The DV Fraud Lab identified ShadowBot targeting mobile and Connected TV (CTV) environments using rudimentary automation ...

Already trusted by leading UK publishers such as The Independent, Publisher Collective, Netmums, Gamer Network and Snack ...

According to the Deputy Research Director of IPA, Dan Flynn, the findings are “a clear signal of how embedded mobile phones ...