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Apple's 'F1' movie had a secret weapon at the box office

Apple's 'F1' movie had a secret weapon at the box office — but it might not help next time

Apple's "F1" movie with Brad Pitt captured the checkered flag in its opening weekend, but there's reason to think that its success could be a one-off.

The New York Times · 4d

‘F1: The Movie’ Gives Apple Its First Box Office Hit

But the movie cost at least $350 million to make and market, analysts said, so it will need to attract substantial crowds in the weeks ahead to make money.

South China Morning Post · 7h

With F1: The Movie on track for success, what’s next for Apple’s film business?

The early box office success of Apple’s Brad Pitt-led drama bodes well for the iPhone maker, and may influence its approach to future films.

2don MSN

The F1 Movie’s Success May Be Helping Apple Stock. But Here Are the Bigger Winners.

Solid box office numbers for F1 The Movie may help Apple. But it’s better news for Formula One and Warner Bros. Discovery.

2d

‘F1: The Movie’ Races Ahead On IMAX Wheels

F1: The Movie can credit nearly a quarter of its opening-weekend box office to IMAX, as the large-format operator continues ...

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