Goldin says the Smart Brick and Smart Play are a “platform” that will “evolve,” that the Lego Group “will continue to develop ...
The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...
The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...
A yellow LEGO duck made of LEGO blocks had a black torso with a transparent material attached. When the duck was shaken 2-3 ...
Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...
Lego's Smart Play platform centers around a uniquely engineered Smart Brick, which is the same size as a standard 2x4 Lego piece but packed with advanced technology. This brick can connect to Smart ...
The annual CES tech event kicks off this week, with all kinds of companies showing off new products that are going to launch ...