The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

Iconic logos like Apple's bitten apple and Amazon's A-to-Z arrow carry deep meanings, reflecting a company's heritage and ...

How to make a logo: Getting started Before you commit to the canvas, you’ll want to do some groundwork. When it comes to designing a logo for your business, these should be your first steps.

Since logo design is an important factor in the branding of any new business venture, it’s important to know how much to set aside for the creation of your logo.

Squarespace Logo is also cheap to use: a high-resolution logo only costs $10 (low-res, watermarked logos are free). It is then saved to a unique URL, where the logo can be edited at any time.

Inspired by all the recent logo refreshes across the tech world, we’ve decided to compile a list of some of the best classic or retro computer and tech logos we could find.

Some of the logos had nothing to do with the company’s mission at all. DuPont’s simple oval logo, which included the founder’s name, was used to make stenciling the image on packages easy.

2. Shell In 1900, when the company was started, the logo was a realistic and simple shell which lies flat on the ground.

We've gathered 11 car company logos and explained their origins. One is based on the ancient chemical symbol for iron, another on a constellation in the Japanese sky.