US CMOs rethink strategy as AI influences 82% of hiring decisions, signaling a shift toward smarter, tech-driven growth SAN FRANCISCO--(BUSINESS WIRE)--10Fold, a leading business-to-business (B2B) ...

Here's a step-by-step guide to analyze if hypertargeting fits your marketing plan, including its benefits and platforms that ...

What can leaders do to secure the budgets they need and lower these unprecedented levels of scrutiny, while still showing ...

recommends the following action plan to build an SMM campaign that has an execution framework as well as performance metrics: Compared to traditional marketing, social media marketing has several ...

As a B&B in the highly competitive historic Pittsburgh area, the Morning Glory Inn needed a way to attract more recreational and business travelers. Its Web site, the Yellow Pages, and direct mail ...