Rare Beauty's Soft Pinch Matte Bouncy Blush was the grippy, lightweight, and hydrating product my makeup routine had been ...

Returning as host of the Pure Beauty Global Awards, diversity advocate and entrepreneur Jewel reflects on the beauty industry ...

From elegant neutrals to uplifting brights, welcome the new season with our round-up of the key trends for your home ...

Make no mistake, however intimidating it may seem, lilac blush isn’t anything new for those of us familiar with Korean ...

Beauty Icon Award winners for avant-garde beauty: 9 creators who push the boundaries of what you can do with makeup.

Stick formats for makeup & skincare are drawing legions of fans—and here are the packaging suppliers offering eco-friendly & innovative sticks.

For a natural-looking flush that actually sticks around, this is the formula pairing I swear by - and how to go about finding your own.

But the pièce de résistance of this dusty pink look is the media mogul's coordinating sheer blush nude manicure. Shade-matching your suiting to your nails with this level of expert precision is ...

a wash of mauve blush on her cheeks, and a glossy barely-there mauve lip colour to wrap up the look on the rights notes of glam. If Shanaya's beauty game was on point, then how could her hair stay ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. Zoom into the cheeks of pop latest princess, and it’s topped with everything ...

Over time, the bloom goes off any rose—luckily, cheeks have options. The best blush for mature skin should melt seamlessly into the complexion, livening the face with a healthy flush that doesn ...

Just when we thought the “strawberry girl aesthetic” had peaked, Hailey Bieber gives it a fresh spring upgrade – trading in soft pinks for a juicy berry blush that brings a richer, more grown-up glow ...