After the Converse "Chuck Taylor" All-Star, the first ever signature athletic shoe in 1921, dominated the basketball shoe industry with 80% market share, per research firm SATRA) in the 1960s. Nike ...

Basketball isn’t just a game of points — it’s a choreography of hard stops, vertical takeoffs, and pivots so sharp they could slice through parquet. And if your shoes can’t keep up?

Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

Natalie White saw a problem in the basketball world and created her own shoe to fix it. Her brand, Moolah Kicks, is in 631 ...

As Jordan Brand celebrates its 40th anniversary of the Air Jordan, here are 10 of the best signature models of the shoe.

“The first Team Jordans. I did everything in those. Football, baseball, basketball. Just representing Jordan on my shoe was a big thing to me.” Durant was about 10 or 11 years old at the tim ...