B2B buyers want outcomes, not specs. Help them make smarter decisions with strategic, insight-driven messaging. The post ...

Artificial intelligence, or AI, is the ability of computers or computer-based robots to perform tasks that are usually done by humans. It is one of the biggest technological innovations to date, and ...

Tjoapack, a leading, global contract packaging organization, has announced the launch of its Customer Collaboration Dashboard, an innovative digital platform designed to streamline collaboration ...

In this article we deal with each of these in turn. 1. Not understanding datasets Some B2B marketing tools are far more powerful than standard reports and dashboards, being able to pull data from ...