Later, the single Nike stripe became the company logo, and this logo has become the signature logo of Nike's entire brand of sports apparel. Good logos are critical for a business, ...

A new book collects Pentagram’s greatest hits. If you’re looking for a visual primer on the history of logo design, you could do worse than 1,000 Marks, a book of 1,000 logos from partners at ...

Auto makers live and die on the strength and reputation of the brand icons that decorate their vehicles. Sometimes, ...

In the beginning, Kodak was a single print advertisement with "The Kodak Company" strung across the top in a simple serif font. The company created this first logo in 1907. Kodak adopted its most ...

According to AdWeek, the company scrapped several other color schemes for its logo — like the purple and green combination that FedEx Ground used for a while — to strengthen its brand recognition.

Simple designs like the Apple and Instagram logos become even more minimal when rendered with a single line. Meanwhile, those that already have a cursive element, such as Coca-Cola or Ford, become ...

Adler, a British company that specializes in corporate gifting, asked 100 people to draw famous logos. Each participant was given paper, some colored pens, and a list of 10 iconic logos to draw.

Along with the proliferation of AI companies has come a proliferation of AI company logos. The fascinating thing, highlighted by several publications, ... and a single queen can fetch almost £100.

The pharmaceutical company's logo is made up of a capsule and two pills. In a very scientific poll of the two people next to me, 50% were surprised, while the other 50% said that's the only thing ...

They all have hidden messages in their logos. ... In 2022, the company unveiled a new logo (its first major refresh since 2006), but you can still spot the 31 in it. READER'S DIGEST.