The brand tightrope of the summer: How to make a patriotic sales pitch for America250 that won’t make anyone mad

Brands are gearing up for America's 250th birthday celebration. But invoking an all-inclusive patriotism that doesn't ...

Coca-Cola America250 mini cans are coming. Here’s what to know

Looking for Coca-Cola America250 mini cans? We break down where they’re sold and what makes the collectible cans stand out.
CNA

Can homegrown brands like Yeo's and Tiger keep their Singapore roots even if they are no longer made here?

As Tiger Beer prepares to shift its production overseas, Singaporeans are asking a question that goes beyond dollars and cents: When a homegrown brand is no longer made here, or owned by Singaporeans, ...
shots

Coca-Cola finds the real thing in the desert

This charming campaign film, created by WPP Open X for the drinks brand, celebrates the resilience of Mexico’s desert-dwelling shopkeepers.
Blue's Best Life on MSN

7 discontinued soda flavors that fans are still begging to bring back

There is something uniquely heartbreaking about reaching for your favorite soda in the grocery store aisle, only to find an ...

Coca-Cola reveals state-themed cans for Ohio, Kentucky and Indiana

Each mini can features a design unique to one of the 50 states, as well as Puerto Rico and the District of Columbia.
Creative Bloq on MSN

Coca-Cola uses a mind-bending optical illusion to sneak into 'blue' football stadiums

Fans are seeing red, and so am I.
Marketing Dive

Coca-Cola says ‘I’d Like to Buy America a Coke’ in America250 campaign

The soda giant reimagined the song from its iconic 1971 “Hilltop” ad for an effort that spans packaging, experiences and ...