SHOPPERS are rushing to stores to get their hands on a brand new Lynx fragrance they say “smells amazing”. The iconic brand ...

A perfume is more than just a way to smell and feel good, it is an expression of one’s personality and plays an important ...

From delicate, floral fragrances to cherry blossom-powered skincare, the beauty world is besotted with the pink flower this ...

thanks to the vivid red shade of the perfume flask. While it’s easy for cherry-scented things to smell like cough syrup, this perfume takes a different path, one that is sweet but woodsy.

So, where are the best affordable perfumes? Do they even exist? “There are plenty of key notes found in designer perfumes for ...

Food-inspired perfumes are very much real and some of them smell so divine, they'll remind you of your favourite desserts or ...

Smoky, woody, and surprisingly citrusy, Dior's earthy Sauvage is all about keeping you surprised at every turn. It's the perfect scent for evenings on the town, with sensual vanilla absolute and ...

Ahead, our definitive list of the 10 best strawberry perfumes, ranked by Sable Yong, author, beauty writer, and co-host of ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Sometimes, things come along just when you need them! I had been looking for a new fragrance for a while, and although I’m ...

Start the season off right with a carefully chosen selection of beauty icons from the most famous luxury brands in the world.