Delta Air Lines is using AI technology to determine a small percentage of ticket prices. Find out what this means for consumers.

Delta claims that it won't use personal information when setting prices with the help of AI, but that doesn't explain how it plans to set dynamic prices.

In its latest earnings call, Delta said it’s been ‘testing’ AI pricing. A new white paper from its software partner, Fetcherr, explains what goes into the algorithm. Booking your last-minute summer getaway?