News

Nike’s shocking decision opened the door for Tennessee Volunteers' blockbuster Adidas deal

That’s the reality behind the Volunteers’ upcoming apparel switch from the Swoosh to Adidas' three stripes, according to ...
Saturday Down South3d

Tennessee plans to leave Nike for new apparel sponsor in 2026, per report

Tennessee is set to announce later Wednesday that it plans to switch back to Adidas as the school's apparel provider, sources ...

Tennessee Reportedly Switching to Adidas as Apparel Provider for CFB, CBB, More

Tennessee is planning to switch to Adidas as the program's apparel sponsor after the school's current deal with Nike expires ...

Tennessee football announces apparel change for first time in a decade

Tennessee football will switch from Nike back to Adidas in 2026, marking its first apparel change in over a decade.

Why Lady Vols legend Candace Parker believes Tennessee deal with Adidas is a win for UT

In addition to being the official footwear, uniform, apparel and sideline partner of UT Athletics, the deal will be focused ...
Sports Business Journal2d

Univ. of Tennessee inks landmark NIL-powered Adidas deal

Univ. of Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier in a blockbuster ...