This new partnership will bring the world of Pokémon to life in entirely new ways, allowing fans to build beloved Pokémon in Lego brick form. The Lego Group and The Pokémon Company ...

As the official global licensing agent, Surge Brands will seek to extend Bacon Up’s influence into categories such as snack foods, seasoning blends, sauces and more. Surge Brands has been ...

The Tile x Hello Kitty Bluetooth trackers line is dedicated to providing peace of mind in everyday life while protecting special belongings through advanced location-sharing features. Life360, the ...

New for 2025, Revell’s Jim Hopper’s Chevy Blazer K5 model kit is joined by a raft of other licensed kits based upon historic automotive and aviation icons. New from Revell for 2025 and also ...

Driving innovation and expanding opportunities in licensing, the HKTDC Hong Kong International Licensing Show & Asian Licensing Conference takes place 28th to 30th April. The HKTDC Hong Kong ...

A raft of licensing partners will be launching new product lines based on Magic Light’s The Gruffalo, while Forestry England welcomes Stick Man back to its trails. Magic Light Pictures is ...

For the March issue, Toy World’s Caroline Tonks spoke with Tony Lewis to find out more about Blues Group’s new dress-up division and its leading licences. After 25 years in the dress-up arena ...

This collaboration will combine Hape’s early learning toys with 5,000 years of art in The Met collection. The Metropolitan Museum of Art (The Met) and Hape Toys have announced a collaboration ...

Alphablocks and Blue Zoo Licensing have appointed Licensing Works! to represent the award-winning Blocks educational brands in the North American region. Alphablocks and Blue Zoo Licensing, the ...

Just Play has unveiled the acquisition of top licences as it enters the Games category with new formats of classic game brands. Just Play has announced its expansion into the Games category.

Blox Fruits has captivated millions of players on Roblox, and will now be represented worldwide by Think Influence in all areas. Blox Fruits, one of the most popular experiences on Roblox, is now ...

The company achieved record revenue and operating profit, outpacing the toy market with significant market share gains. The Lego Group has issued its annual results for 2024. The company achieved ...