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Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.

This new agency has AI agents in its sales and creative departments and will also build AI agents for clients.

Media buyers and sellers predict the most impactful measurement changes in this year's upfront, and what's still missing in ...

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.

Rick Orrick of Work Editorial is Editor of the Year at the 2025 Creativity Awards.

Jerret West talks targeting, how Roblox decides when to leverage cultural moments and the likelihood it will pursue a movie a la Minecraft.

Adopt will become a part of Publicis Connected Media as part of the acquisition.

Gary Vaynerchuk criticized the ad industry's approach to organic social content during his keynote Q&A session at Possible.