Alaska Airlines and Hawaiian Airlines today introduced Atmos Rewards — a combined loyalty program that is one of the major ...

Alaska Airlines is shuffling the deck with its popular Mileage Plan loyalty scheme. In a pitch to customers of both Alaska ...

The recently merged airlines are getting into the loyalty game with a choose-your-own-adventure concept called Atmos Rewards.

Alaska Airlines is bringing together Alaska Airlines and Hawaiian Airlines under a single loyalty brand by launching Atmos ...

Alaska Airlines introduced Atmos Rewards: its own (and Hawaiian Airlines') loyalty programs, and a new high-end credit card ...

Alaska and Hawaiian Airlines announced a new combined loyalty program. Here's how it will work and what perks members should ...

Alaska Air Group Inc. debuted a new loyalty program that will let members choose from three options to earn award points, the ...

An Accenture study finds that the perceived value of loyalty schemes is dwindling among consumers. AI could help hotels turn ...

Elite VIFP guests will not be able to take advantage of their normal perks during Carnival Conquest’s current adults-only ...

Convenience retailers from Huck’s and EG America dig into the metrics and mindset behind customer retention and long-term ...

Beginning August 25th through August 29th, SkyMiles members and Delta employees can vote using the Fly Delta App for one of ...

A loyalty program can incorporate modern solutions like gamification to keep the experience fresh and worth coming back to, or use personalization to custom-tailor the rewards and offers, as is ...