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Beyoncé’s Levi’s campaign pulled into Sydney Sweeney ‘great jeans’ ad controversy
The recent backlash against Sydney Sweeney’s American Eagle campaign has expanded, drawing Beyoncé’s Levi’s advertisement into the discussion. Critics originally targeted Sweeney’s ad for its use of the pun “great jeans,” which many interpreted as a subtle reference to eugenics, igniting debate over beauty standards and coded messaging in fashion.
Originally seen in the third short film, titled "Pool Hall," the A-lister paid homage to her Cowboy Carter song, "Levii's ...
Beyoncé released a new Levi’s campaign in bedazzled denim, and fans think it’s one of the biggest clues yet about her "Act ...
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The latest collaboration between the jeans company and the Houston-born artist has fans hoping for an upcoming rock album.
Beyoncé stars in Chapter 4 of her Levi's jeans ad, titled "The Denim Cowboy." It expands on previous clips "Launderette," ...
Available now via Beyoncé’s official site; launching on Levi’s site and stores August 7, 2025 ...
Between the 'Cowboy Carter Tour' and her latest drop in collaboration with Levi’s, denim is the moment thanks to the Beyoncé.
In chapter four of the Reiimagine campaign, the brand pulls the first three chapters into a one-woman-powered denim narrative ...
Beyoncé fans are speculating about the release of Act III following her latest Levi’s campaign and the end of the "Cowboy ...
This follows her 2022 announcement of a “three-act project,” which began with Renaissance — a celebration of dance and house ...
Jeans are still in the news thanks to an at-best dubiously-worded American Eagle ad that the president can’t stop posting about. It’s into this very normal milieu that Beyoncé has released a new ...
American Eagle’s campaign with Sydney Sweeney dominated headlines. People quickly pointed out that the ad—featuring Sydney all blonde and blue-eyed—was ...
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