Enter audience-first media planning: a strategic shift in the way we design campaigns, allocate budgets, and measure success. It’s an approach that starts not with inventory, ratings, or impressions, ...

Mr A got a visit from a man offering to buy his tobacco store. When he said no, it was repeatedly set alight, leaving him ...

A recent study revealed the average age of Final Fantasy fans, and as someone who lies precisely in that range, it makes ...

ITL’s DDI hardware devices use machine learning algorithms and biometrics to provide time-stamped quantitative demographic ...

Artificial intelligence is transforming marketing and audience engagement, and it''s through gamification that more brands can reshape how they drive loyalty and advocacy.

The whole trick to retirement savings is to put money away steadily and consistently. But one lesson that Generation X and boomers missed out on when the U.S. retirement system switched over to favor ...

Obsidian Security, the leading SaaS security platform trusted by global enterprises including Snowflake, T-Mobile, and Pure Storage, today announced the expansion of its go-to-market leadership ...

Opalesque Industry Update - UK private market fund managers are focused on rapid retail market expansion with nearly nine out of 10 having launched or planning to launch semi-liquid funds, new ...