Star Wars Day is an unofficial holiday celebrated every year on May 4 — as in, "May the 4th" (as in, "May the Force be with you"). And every year, we see retailers release limited-time discounts and product launches in honor of the geeky occasion.

It's Star Wars Day! Whether you're celebrating the 20th anniversary of "Revenge of the Sith" or just adore Baby Yoda, here's how to mark May the 4th.

A huge wave of new products launched just a couple of weeks ago for Star Wars Celebration 2025, but that was only a warm-up for this weekend’s main event – Star Wars Day aka May the 4th. As always, you can expect a ton of new reveals from the likes of LEGO,