Abercrombie & Fitch's Hollister delivered record results, but Abercrombie brand demand sharply deteriorated. Learn more about ...

Archetype Australia has announced the promotion of Simon Lesch to the newly created role of Head of AI & Transformation, ...

Even high performers can get passed over for promotions. Avoid these 5 mistakes and learn how to position yourself for your ...

We know that customer needs and preferences are constantly evolving and growing more complex by the day. That evolution is ...

Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...

Jade Bonacolta shares how asking two questions gave her the blueprint to being promoted quickly.

MultiChoice's latest promotion masks deeper problems with pricing strategy and streaming execution while subscribers flee to competitors ...

Despite its promise, the study finds that the credibility of social media as a channel for promoting sustainable consumption ...

MANAGEMENT Middle managers are the operational backbone of manufacturing and marketing organisations. While they don’t always ...

Airlines are launching extreme travel challenges to drive loyalty and buzz — but these stunts raise concerns around sustainability.

Daman Bali, Head of Brand Marketing at Zivame, shares insights on how its award-winning campaign Museum of Boobs has opened up a powerful space for ongoing conversations around shape-fit awareness.

Radio host and music marketing executive, Nnamdi Melissa aka Kween Melissa, has joined Spice FM as part of a new phase in her evolving media and entertainment career. Melissa, formerly a presenter at ...