They call it foundation for a reason. Sure, a solid skincare routine starts pre-makeup. However, the foundation lays the base ...

It’s well documented that there are a few things TikTok (more specifically, Gen Z) just can’t get behind, from side parts to concealer lips. But surprisingly, there’s one millennial look that they ...

Some days, the idea of a full face of makeup just doesn't fit the mood of the day. This is where lazy girl makeup hacks come ...

Jenna Ortega is making a case for bleached eyebrows. Take a closer look at her transformation and find out how to recreate ...

Debenhams is offering a 20% discount on the popular RapidBrow Eyebrow Enhancing Serum, which gives beauty guru Lisa Eldridge ...

Discover the top 7 must-have makeup essentials that every beginner needs to build a simple, stylish, and flawless starter kit ...

This year's makeup trends focus on natural beauty, bold eyes, and glossy lips, while outdated styles like heavy contouring ...

Brow freezing mimics the effects the brow lamination, brushed-up, fluffy brows that stay in place all day. Whether it’s a ...

A writer attempts the TikTok-viral "no mascara" makeup look, skipping the dark lashes in favor of a lighter, more minimalist ...

ICYMI: Jenna Ortega debuted her newly bleached eyebrows while promoting her upcoming film Hurry Up Tomorrow at Sony Pictures' ...

As REFY's Brow Sculpt gets a reformulation, our head of beauty Zoe explains why she'll never stray from the celebrity-loved ...