In 2019, Coke opted to resuscitate one of its most controversial marketing decisions, the ill-fated 1985 launch of New Coke.
Using a variety of sources, Stacker created a chronological list of how the long, loud, and rebellious history of rock 'n' ...
The week’s notable creative and brand marketing news. This week’s Brand Brief is stuffed with quirky humor, animé and ...
Check your next can of Coke, it might have a South Dakota landmark on it. Coca-Cola has launched cans of its iconic drinks ...
The soda giant reimagined the song from its iconic 1971 “Hilltop” ad for an effort that spans packaging, experiences and ...
Since 1974, winning teams have hoisted the trophy aloft in celebration before receiving a gold-plated replica to keep ...
This charming campaign film, created by WPP Open X for the drinks brand, celebrates the resilience of Mexico’s desert-dwelling shopkeepers.