Add Yahoo as a preferred source to see more of our stories on Google. While Pepsi spent years calling itself the "choice of a new generation," Coca-Cola was busy creating commercials that helped ...

While Pepsi spent years calling itself the "choice of a new generation," Coca-Cola was busy creating commercials that helped define those generations. From emotional Super Bowl moments to futuristic ...

Hint: it has to do with a certain springtime holiday.

Joakim Åhlund, from the Swedish alt-rock band behind the 2006 essentials "Cobrastyle" and Iggy Pop collab "Punkrocker," ...

In 2019, Coke opted to resuscitate one of its most controversial marketing decisions, the ill-fated 1985 launch of New Coke.

Coca-Cola on Thursday unveiled a new marketing campaign to boost sales of its soda at restaurants as declining traffic and ...

Coca-Cola is debuting its new U.S. campaign, “And a Coke,” built on a the cultural norm that nothing completes a meal like a ...

For the first time, the soda giant is bringing together more than a dozen QSRs to demonstrate how diverse customers are ...

On May 1, however, both beverages will be easily spotted in “ The Devil Wears Prada 2 ,” part of an alliance struck between ...

Coca-Cola has a leaner, more efficient business than PepsiCo, but PepsiCo generates more revenue. PepsiCo has been increasing its annual dividend at a faster rate than Coca-Cola. Coca-Cola and PepsiCo ...

View post: Walmart's $69 3-tier laundry organizer is on sale for $37, and it has removable baskets Limited-time offers (LTOs) drive traffic to retailers and restaurants. Some of those offers, like ...