These are the most iconic ads from the company that has never been afraid to think different.

In dominating consumer devices, Apple sold users on the promise of privacy. To compete in AI, it may have to pivot.

Apple often likes to say that it isn’t a nostalgic company, but they’ve gone all out to celebrate their 50th birthday. The ...

Apple last month discontinued its final product available in (PRODUCT)RED, as the iPhone 14 Silicone Case in that color is ...

Apple's 20th anniversary iPhone will feature a radical new curved design with slimmer bezels, according to a new report. The ...

A scrawny hippie and a nerdy engineer who became prank-playing friends vowed to change the world when they founded a Silicon ...

Apple is doubling down on the adorable mini-Finder character it created for the MacBook Neo campaign. Watch the ads here.

Countercultural mythmaking and global corporate dominance have helped the tech corporation sail through criticism.

Mayor Zohran Mamdani is rolling out a $250,000 anti-catcalling ad campaign across Big Apple subways, ferries, and ...