In the case of these Ikea concepts, for example, the focus is on the product itself—an area where AI currently excels. If you ...

Finding the right balance of ad volume without alienating viewers is becoming one of streaming’s biggest challenges ...

Meta said political advertising would end in October, citing a forthcoming E.U. regulation that it said presented “unworkable ...

If your paid campaigns are hitting performance ceilings, the fix may not be in your ad account, but your website.

An attack ad by a super PAC called MAGA Kentucky targets Republican Rep. Thomas Massie -- a longtime conservative foil of ...

Uber Technologies (NYSE: UBER) has successfully reinvented itself. From a money-burning disruptor, it has now evolved into a ...

The move by the social media and tech giant comes ahead of the bloc's "Transparency and Targeting of Political Advertising" ...

Learn how to create stunning product ads in minutes using AI tools. Save time, cut costs, and elevate your marketing with ...

Pharmaceutical companies spend $6 billion each year on direct-to-consumer ads, with every dollar spent netting more than $4 ...

“Dark traffic” is defined as page views hidden to publishers by the strictest types of ad-blockers. These block all on-site analytics, whitelisted adverts, ad-block walls that ask people to allow ads, ...

Creators aren’t just delivering social posts. They are the connective tissue across screens, ad formats, shopping behavior ...