Kendrick Lamar has teamed up with designer Willy Chavarria for a limited-edition collection celebrating his Super Bowl LIX performance, with earnings

Kendrick Lamar and Willy Chavarria turned Super Bowl merch into a cultural statement, blending West Coast energy with high-fashion swagger.

As you’re probably aware, Kendrick Lamar was selected as the halftime show performer for Super Bowl LIX. What you might not know, however, is that the “Not Like Us” rapper has teamed up with fashion designer Willy Chavarria on a limited collection to commemorate the event.

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Kendrick Lamar and designer Willy Chavarria are teaming up again for a Super Bowl-inspired collection ahead of the rapper's halftime show performance.

Kendrick Lamar has teamed up with fashion designer Willy Chavarria for a limited-edition collection celebrating his upcoming performance at Super Bowl LIX. The collection features a hoodie, t-shirt, gym shorts, and a bomber jacket, with all proceeds going to benefit individuals and organizations impacted by the recent wildfires in Los Angeles.

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