Digital channels now account for 61% of total marketing spend, according to the Gartner 2025 CMO Spend Survey.

For TrustRadius customers, HG Insights enhances their B2B buyer intelligence platform by enriching buyer intent data and in-market leads with HG Insights’ granular account-level data, resulting in ...

Madison Logic recently unveiled two strategic innovations focused on challenges faced enterprise marketers today ...

The new report from 2X and Avasant found 72% of CMOs now count AI-driven campaigns among their top priorities.

Marketing teams are facing economic uncertainty. Pipeline360's Matt Hummel offers a roadmap for your team to navigate these ...

Harris Poll finds 96% of B2B marketing leaders are revising their company’s strategies due to the current challenging ...

The acquisition reinforces Oktopost’s commitment to helping B2B marketing leaders create more impactful content.

Marketing Cloud Next offers actionable data, cross-departmental workflows, and AI agents embedded across the entire customer ...

Mediafly officials say the acquisition plays a foundational role in their agentic AI-supported revenue enablement vision.

This new report explores how organizations can leverage AI, hyper-personalization, and cross-functional alignment to maximize ...

Take a deep dive on how Netsmart, after product expansion, unified response content and processes on the Responsive platform.

June 13 is the last day to complete the Demand Generation Benchmark Survey that allows us to offer unparalleled view of ...