Ad Age caught up with Lisi German to unpack how she landed two Super Bowl brand deals, and what advice she has for other creators hoping to break into the Big Game next year.

Valentine’s Day marketing is shifting beyond fairy-tale tropes and grand romantic gestures. This week’s puzzle features ...

Lesya Lysyj to exit after seven years; marketing team shifts to interim structure as brewer seeks return to growth mode.

The campaign expands beyond menstrual care into a wider cultural conversation about identity.

ChatGPT, Meta, Amazon, Base44, GenSpark and other brands are turning Super Bowl LX into a tech battlefront, with advertising ...

Led by Omnicom, holding companies cast a wide net, while independents grabbed attention with standout work on advertising’s ...

David Lee, Squarespace’s chief brand and creative officer, explains the making of the Yorgos Lanthimos-directed “Unavailable.

Champion” reflects the league’s read on the national mood, fan growth strategy and the creative risks of restraint.

Anomaly spot, directed by Julian & Quentin, debuts during Milano Cortina and will air around the Super Bowl as well.

As OpenAI’s advertising product launches in ChatGPT, with Omnicom Media and Dentsu among the early participants, the platform ...

Companies filled chief marketing officer positions at a steady clip in January. Here’s a breakdown of data from executive search firm Taligence.

Vote to determine the Super Bowl LX Ad Champion with live, quarter-by-quarter polls. See leaders advance to the finals, and ...