Cofense calls the technique precision-validated phishing, or real-time email validation, and it works like this: When someone who falls for a pitch attempts to access the crook’s phishing page ...

Unlike traditional mass-targeting phishing, this new method uses real-time email validation to ensure phishing content is shown only to pre-verified, high-value targets.

Email validation tools are handy for subscription list cleanup, but they are not all created equal. Learn 4 ways to get the best from your validation solution.