Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...

The Specs Visionaries campaign, shot by Steven Meisel, also features Jimmy Butler and Imogen Heap.

Snapchat is launching a new Lens that lets users create and edit images using a text-to-image AI generator, the company told TechCrunch exclusively. The new “Imagine Lens” is available to Snapchat+ ...

Social media’s transmogrification into online shopping malls have tech platforms bursting with buying opportunities — and Snapchat just opened the spigot even further. On Wednesday, Snap Inc. began ...

While Facebook is still trying to explain what a metaverse is, Snap has been working toward a very different vision for an AR-enabled future. Over the last four years, the company has recruited a ...

Snapchat has launched its first open prompt image generation lens, called Imagine Lens, which is currently available to premium subscribers. Image via Snap Inc. Snap Inc., which runs the social media ...