ST PAUL, MN / ACCESSWIRE / April 9, 2024 / Scotch-Brite™ Brand is expanding its Greener Clean™ product line with the launch of the Scotch-Brite® Greener Clean™ Non-Scratch Soap Control Dishwand and ...

Scotch-Brite's parent company, 3M, has promised to change the brand's "legacy vector". In the day and age of social accountability, another brand has come under fire - this time for gender-targeted ...

Scotch-Brite, the sponge brand, launched a new campaign, “The Brite Side of Clean,” centered around self-expression and the satisfaction of a refreshed space, according to a press release. Key to the ...

The gender marker was highlighted by communication consultant Karthik Srinivasan in a post on LinkedIn drawing a response from the brand’s marketing head. Advertisment Users on social media often try ...

At a time when men and women are striding ahead shoulder-to-shoulder in almost every field even society and brand managers are now waking up to the stereotypes gender roles. Here you have an instance ...

Combining performance, design, and feel-good energy, this new brand campaign invites consumers to turn cleaning into a feel-good experience ST. PAUL, Minn., April 3, 2025 /PRNewswire/ -- Scotch-Brite™ ...

Abrasive products company Scotch-Brite, has said that it is updating its packaging to “move on from regressive beliefs”. The issue came to the fore when communication and advertising executive Karthik ...

Scotch-Brite was recently criticised on social media for propagating sexism. It has now promised to resolve the issue and to move on from regressive beliefs. A few days ago, a communications strategy ...

Over the years, social media has helped brands and their consumers engage directly. Case in point this conversation between a customer and the marketing head of Scotch-Brite. This incident also ...