Opinions expressed by Entrepreneur contributors are their own. Podcasts are nothing new. Odds are, you’re subscribed to one or two at this very moment. But podcast marketing is still taking a bit of ...

Given that 42% of Americans aged 12 and up have listened to a podcast in the past month, the potential impact of podcast advertising is undeniable. Podcasts boast an impressive revenue rate, with a ...

Podcasts are a channel that’s growing rapidly, with new shows launching every week (mine included!) and global listener figures set to exceed 600 million by next year. But although many B2B brands ...

Global marketing agency Horizon Media is expanding its audio practice to include a dedicated team solely focused on podcast advertising. The “Center of Excellence,” as the team is called, will be a ...

Interview Valet, the leader in Podcast Interview Marketing, has released its highly anticipated 2026 State of Podcast Guesting report, an authoritative, data-backed analysis of the trends shaping the ...

Founder at True Native Media. Sold 60k+ podcast host-read endorsement ads for brands and agencies. Host of The Podcast Advertising Playbook. Influencer marketing isn't a new concept—far from it, ...

National storytelling week highlights how widely lauded this communications tactic has become in B2B marketing. Maxine-Laurie Marshall looks at an underused storytelling technique, the podcast, and ...