Perrier and experiential marketing shop Kinetic are launching an immersive pop-up experience called The Perrier Flavor Studio in Soho, New York City, that's centered around stoking the five senses in ...

Has Perrier’s bubble burst? Despite efforts to keep the mineral product pure for consumers, water at one of seven southern France wells used by the mineral water purveyor showed traces of fecal matter ...

While sodas were dispelled for a while due to their unhealthy nature like high sugar content and potential links to cancer, these bubbly drinks have recently made a comeback. Healthy soda brands ...