Almost all of last month’s top 10 pharma TV ad spenders took advantage of February’s two major sporting events to get the ...
Direct-to-consumer drug advertising has long been opposed by the American Medical Association — and now the Trump ...
Despite continued uncertainty and mounting regulatory challenges, pharma TV ad spend topped $7 billion through the first 11 months of 2025. Recently released data by iSpot.tv found that the ...
After a record-setting October that easily dwarfed all preceding months in the year, TV drug ad spending found a happy medium in November. Last month, drugmakers shelled out a combined $277.3 million ...
Add Yahoo as a preferred source to see more of our stories on Google. The United States is one of just two countries where drugmakers can advertise directly to patients. BrianAJackson/iStock via Getty ...
Damian Garde is a reporter at large, live and feature journalism, covering the global drug industry and contributing to STAT’s industry-leading events. The nation’s top drug regulator said he wants to ...
Alex Hogan is STAT’s senior multimedia producer and host of STATus Report, STAT’s weekly video series. You can follow him on Bluesky. If there’s any event that draws a lot of attention to TV ads, it’s ...
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How Super Bowl LX's drug ads skirt regulation
If there’s any event that draws a lot of attention to TV commercials, it’s the Super Bowl. Drug companies usually sit on the sidelines for the annual advertising bonanza, and one might expect this ...
Drug companies in Maryland can deduct the cost of commercials for prescription drug medications as a business expense, but ...
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Should Drug Companies Be Advertising to Consumers?
Aging means “becoming a target” of the industry, one expert said. After decades of debate, politicians of all stripes are proposing bans.
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