CHICO — I had an enjoyable time visiting digital marketing agency Method Marketing this week. The performance-focused agency was founded in 2016 by Chief Executive Officer Wes McMahon, a Chico State ...

Marketing strategies are actions a company's management team takes to acquire new customers or retain existing ones, build revenues and increase market share. The business owner, when creating the ...

Successful small businesses employ a variety of marketing techniques designed to drive consumers to their product or service. Savvy owners and managers often attempt to create asymmetric marketing ...

HVAC contractors — like many other business owners — have been given many choices for marketing their business. The list includes newspaper and radio advertising, email blasts, direct-mail pieces, ...

La Habra, California – November 24, 2025 – PRESSADVANTAGE – Daren Ng – Marketer shares updated perspectives on search engine optimization as part of his continued work in digital strategy, reflecting ...

The supermarket is the manufacturer's best friend. So says Part II of SN's 2004 Survey of Manufacturer Promotional Practices, which points to growth of account-specific promotional activities. A ...