TV advertising measurement company iSpot.tv acquired 605, a media and entertainment data and analytics firm founded by AMC Networks CEO Kristin Dolan.

ISpot.tv earns first-ever MRC accreditation as measurement battle heats up The Media Rating Council recognized the TV measurement company’s ad occurrence data in what could be a move towards broader ...

TV ad measurement provider iSpot.tv has acquired Ace Metrix, a company that screens and scores video advertising using a survey-based methodology. The deal will help iSpot track both business outcomes ...

iSpot is buying analytics company 605, the latest in a series of moves aimed at controlling the growing marketplace for counting audiences ...

TV ad measurement company iSpot has announced that it has received industry certification from the U.S. Joint Industry Committee (JIC) for its measurement capabilities and methodologies covering ...

Goldman Sachs Asset Management will invest $325 million in iSpot.tv as the Seattle-area company loosens industry stalwart Nielsen’s longtime hold on the market for measuring TV ads across ...

LOS ANGELES & BELLEVUE, Wash.—The TV measurement company iSpot has announced an integration with TikTok that will provide brands with a deeper understanding of how the audience reach of TikTok ...