LOS ANGELES--(BUSINESS WIRE)--Guitar Center, the largest musical instrument retailer in the U.S., has launched Rig Advisor, becoming the first music retailer to introduce an AI-powered shopping ...

Retailers who personalize the shopping experience have a better chance of building a meaningful relationship with consumers. With a focus on localized customer engagement strategies, leading retailers ...

Guitar Center has ushered in a bold new era for its physical stores with a new innovation that leverages AI in a bid to blur the boundaries between online gear shopping and the physical store ...

Musical instrument retailer Guitar Center recently filed bankruptcy, but plans to continue operating its nearly 300 stores, including one in Lancaster Township’s Manor Shopping Center. The Nov. 21 ...

Guitar Center Inc. on Wednesday increased its fourth-quarter outlook while reporting same-store sales jumped 10% during the period as holiday promotions lured customers. The company now anticipates ...

If it weren't for the Beatles, Guitar Center might still be the Organ Center. That was the name of the store Wayne Mitchell founded in 1959 in Hollywood, California. As the name suggested, it sold ...

Guitar Center has announced its latest store-exclusive electric guitar – an Epiphone Les Paul Custom Widow, which resurrects one of Gibson's most sought-after limited-edition designs in a more ...

Musical instrument retailer Guitar Center plans to file for Chapter 11 bankruptcy protection after negotiating a debt-cutting deal with key investors and lenders. The company, which has been ...

Guitar Center Inc. plans to buy privately held Music & Arts Center, a retailer of musical instruments to schools and novice musicians, for about $90 million in cash, sources familiar with the deal ...

“Rig Advisor” delivers real-time in-store recommendations, artist-inspired tone matching, and simplified gear guidance for musicians at every level Guitar Center, the largest musical instrument ...