Lipstick is a statement. Each color choice tells the world who you are or how you’re feeling in just a quick glance. But not everyone is willing to rock a true red or a my-lips-but-better nude. And ...

Call it the Jenna Ortega effect — vampy makeup is officially having a moment. After years of laminated brows, glazed skin, and pink blush ruling the algorithms, the beauty mood has taken a turn ...