Last November, Paige Bueckers became the first college athlete to sign with Gatorade. The deal was a multi-year partnership advertised as a way to “drive impact on the women’s game.” Now, we finally ...

Gatorade's new smart water bottle can change how athletes and other physically-inclined individuals measure their hydration levels. Detail view of a sports bottle at the bench in a game between the ...

San Diego Padres star Fernando Tatis Jr. and Gatorade are joining forces once again. A year and a half since the sports drink company signed the shortstop to its endorsement roster, Tatis Jr. and ...

Iowa women’s basketball star Caitlin Clark has teamed up with Gatorade to create a personalized drop that embodies her mantra: “Dream Big.” Clark’s first collaboration with Gatorade includes a custom ...

Gatorade's Smart Gx water bottle reminds you to stay hydrated throughout the day while automatically syncing your intake numbers to the Gatorade GX app. With electronic hydration sensors located with ...

Gatorade has a history of serving athletes. Beginning in 1965 as a University of Florida football experiment to replenish carbohydrates burned during exercise, Gatorade has always kept its athletes as ...

Gatorade isn’t the first company that comes to mind when you think of tech, but the sports drink brand is working on a few gadgets designed to boost your athletic prowess. We got a chance to see some ...

TEL AVIV, Israel--(BUSINESS WIRE)-- Today, impacX (TASE: IMPC.TA), the Internet of Packaging company that provides a full end-to-end connected experience for water, vitamins, supplements and CPG ...

Read about the latest sports tech news, innovations, ideas and products that impact players, fans and the sports industry at SportTechie.com. BRADENTON, Fla. — Gatorade is scheduled to start ...

Gatorade has designed a smart water bottle to help you determine and maintain your baseline hydration level and monitor your post-workout recovery. A ring of LEDs that runs around the Smart Gx ...