In recent years, Public-Private Partnerships (P3s) have become a prevalent solution to deliver highway projects across the United States (US). Over the last two decades, 22 ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

Brands are increasingly using data to forecast the performance of influencer marketing campaigns. Many brands focus on the performance metrics, such as views and likes, of past campaigns. Media kits ...

A few weeks ago, Legaltech News published a piece entitled "Legal Technologist Finance 101" which discussed some financial concepts like cash flows, financial analysis techniques like return on ...

When a buyer who is in the market for a product or service has narrowed their choices down to a handful of options, being able to deliver a well-conceived and well-designed case study that speaks to ...