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How to run pricing experiments to find what customers will pay
You finally shipped something people want. A few users are converting. Revenue exists, technically. But every time someone ...
Consumer behaviour should always be what leads your decisions. If e-commerce shoppers are showing a preference it's time to ...
Wayfair is suffering from a consumer trend that continues to grow legs. Wayfair (W) s continuing to spot a concerning shift in customer behavior, despite recently generating higher profits, and the ...
Consumer payment trends such as pushback on interchange fees, the rise of buy now/pay later, crypto payments and agentic commerce are set to shape payments in 2026. The elephant in the room is the ...
You can't read minds, but you can predict what your customers will do next. Most businesses guess their way through sales and marketing, wondering why conversion rates stay flat. But you're smarter ...
Zehra Cataltepe is the CEO of TAZI.AI, an adaptive, explainable AI and GenAI platform for business users. She has 100+ AI papers & patents. As of 2022, financial institutions have, on average, a 3.65% ...
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