And most customers who suffer a bad customer experience spread negative word-of-mouth. Recent research* conducted by B2B International found that only 14% of large B2B organizations are truly customer ...

In today’s competitive B2B landscape, delivering exceptional customer experiences has shifted ... through easy-to-understand and accessible dashboards and reporting mechanisms.

AI is helping to supercharge the connection between businesses and customers, but certain steps are necessary to optimize CSM solutions.

Oktopost announced its latest integration with Microsoft Power BI, enabling B2B marketers to incorporate social media data into their analytics ecosystem ...