In 2019, Coke opted to resuscitate one of its most controversial marketing decisions, the ill-fated 1985 launch of New Coke.

In an effort to spread awareness of the dangers of drinking too much soda, health advocates created a powerful music parody of Coca-Cola's iconic "Hilltop" ad from 1971, sang by real people suffering ...

Still refreshing decades later.

Coca-Cola says it's celebrating diversity in its upcoming Super Bowl ad, carrying on the tradition of its iconic "Hilltop" commercial from 1971 that was featured in the TV show "Mad Men." Coca-Cola ...