Coca-Cola is betting on one of its oldest advertising messages to generate new feelings of harmony among a consumer base that ...

Coca-Cola on Thursday unveiled a new marketing campaign to boost sales of its soda at restaurants as declining traffic and ...

The soda giant reimagined the song from its iconic 1971 “Hilltop” ad for an effort that spans packaging, experiences and ...

On, Coca-Cola, WNBA, Wise, AT&;T, and more are behind the week's standout ads.

Coca-Cola released new holiday commercials developed with generative AI and guided by “human storytellers.” Viewers criticized the look and feel, with viral comments urging Coke to use human artists ...

Coca-Cola is treating the 2026 FIFA World Cup as its largest global activation, using the tournament not just as advertising ...

Arby’s, Wendy’s and Popeyes are among the partners joining a marketing push that debuts in cinemas on April 3.

Two big campaigns came out of Coca-Cola on a single day, both on a Mexico theme. One marks the first game of the FIFA World ...

Coca-Cola partners with thirteen major restaurant chains to boost beverage sales as diners pull back on spending today.

Add Yahoo as a preferred source to see more of our stories on Google. When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Coca-Cola / ...

Forbes contributors publish independent expert analyses and insights. I write about Corporate Comms, Marketing and Technology. Coca Cola launched a new AI-produced Christmas ad. Consumers see ...