Coca-Cola is betting on one of its oldest advertising messages to generate new feelings of harmony among a consumer base that ...

Brands are also highlighting the importance of human connection, whether that's Amstel drinkers gathering with friends, a ...

Add Yahoo as a preferred source to see more of our stories on Google. Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The ...

When Coke's AI-generated Christmas ad flopped in 2024, public sentiment was nowhere near as negative as it would soon become.

The soda giant reimagined the song from its iconic 1971 “Hilltop” ad for an effort that spans packaging, experiences and ...

Coca-Cola is treating the 2026 FIFA World Cup as its largest global activation, using the tournament not just as advertising ...

In an effort to spread awareness of the dangers of drinking too much soda, health advocates created a powerful music parody of Coca-Cola's iconic "Hilltop" ad from 1971, sang by real people suffering ...

Arby’s, Wendy’s and Popeyes are among the partners joining a marketing push that debuts in cinemas on April 3.

NASHVILLE, Tenn. (WKRN) — Johnny Cash’s estate has filed a lawsuit against the Coca-Cola Company, accusing the soda giant of pirating his distinctive voice for an advertising campaign. The lawsuit ...

March held its position as the biggest month for beverage advertising, even as TV ad volumes moderated year on year ...

Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The pair of ads that utilize artificial intelligence dropped Monday, Nov. 3 ...