But the real story isn’t just the ad—it’s everything surrounding it.

D.C. resident Jeff Adams heard Bud Light was looking for him. Just hours earlier, at Game 5 of the World Series, he held on to two tall cans of beer as a home run ball smacked him in the chest. The ...

Before Peyton Manning, Post Malone, and Shane Gillis went on wild chase in Bud Light's Super Bowl ad, USA TODAY Ad Meter visited the set in November.

Last week, YETI, the premium outdoor gear company known for its rugged coolers and drinkware, canceled a custom mug order from our organization, the Clare Boothe Luce Center for Conservative Women.

Bud Light is kicking off Super Bowl LX weekend with a massive music moment, and they’re bringing along one of the biggest artists on the planet. The Official Beer Sponsor of the NFL is teaming up once ...