Research from the AAPC Foundation found that the appearance of an AI disclosure on a political ad creates a measurable “disclaimer effect;” ...

Google’s shift to AI-powered, intent-driven ads is helping brands boost performance, reshaping how brands need to reach ...

The ad industry spent years debating whether AI would hollow out Google‘s GOOG GOOGL business. Instead, Google handed ...

New ad fraud report finds 2x higher fraud rates in automated campaigns, a sharp rise in MFA placements, and growing ...

Are your AI-generated ads underperforming? Discover the most common mistakes marketers make with AI advertising and learn strategies to fix ...

Viral LEGO commercial starring soccer legends Cristiano Ronaldo, Kylian Mbappé, Lionel Messi, and Vinícius Jr., ahead of the 2026 FIFA World Cup was created with AI.

Google Ads now helps advertisers scale AI-generated ads faster while maintaining consistent brand voice and creative control.

Every company wants an AI-powered product. So what do they all look like? From A/B testing and media optimization to agentic ...

I’ve been struggling to tell whether the ads appearing in my TikTok feeds have been made with generative AI tools. As someone ...

The broad brush approach of linear TV advertising has been replaced with precise audience targeting, segmentation and budget control.

If you’ve been on YouTube recently, you may have been curious about some crudely vocalized songs with oddly animated visuals and improper grammar marketed as ads for a company ...

From deepfakes to attack ads, AI is reshaping campaigns, raising new concerns about misinformation and regulation is limited ...