New Balance has signed Sydeon as the brand's second official gaming ambassador, as she'll be a part of product launches and ...

They’ve racked up over 2,000 five-star ratings, with shoppers praising them as “so comfortable” and “the ideal everyday shoe.

New Balance and US Youth Soccer (USYS) today announced a multi-year agreement, with New Balance now an official sponsor of ...

That isn’t to say the shoe doesn’t have impressive tech. Like its predecessors, the newest entry into the series, FuelCell Rebel v5, features a midsole blend of EVA and lightweight PEBA — the latter ...

Zappos is currently selling the $100 New Balance 997Rs for as low as $50 for select colorways. At the moment, the best deal ...

The Whitaker Group and New Balance release new versions of the 990v4 and 998 silhouettes. The post The Whitaker Group reveals ...

New Balance has cut the cost of a stylish and comfortable pair of trainers by 40 per cent. The brand, renowned for its ...

The New Balance 1300JP, which releases next month, only comes out once every five years. New Balance Premium since day one Adjusting for inflation, the original 1300, which New Balance released in ...

The RC42 Shoes on New Balance's website have been slashed to half price, down from £90 to £45. The RC42 Shoes come in two ...

New Balance's new release of the 990 Sport running shoe has a 3D printed piece in the heel. The company partnered with printer-maker Formlabs to make the new technology.

The New Balance FuelCell Rebel v4 has emerged as a standout versatile trainer, offering speed and responsiveness — even without a carbon plate — at an affordable (for a running shoe) $109.

Tennis Star Coco Gauff signed her first contract with New Balance at age 14. Now, at age 18, Gauff has inked a "long-term extension" with the Boston-based brand. To celebrate the official signing ...